According to Statista, a leading provider of market and consumer data, a total of 6.1 million housing transactions were completed in 2021 in the US alone, with the real estate industry valued at $27 trillion in 2019 as reported on the marketing and consumer site The Basis Point. In the 2021 Home Buyers and Sellers
At IDX Broker, an Elm Street company, we believe whether you are an independent agent, team or broker, having a compelling online presence is crucial to your success. One key item you need to tackle in order to have an online presence that allows you to connect with your audience is to build a user-friendly
IDX Broker Helps Real Estate Businesses Through Advanced Search Tools, IDX Feeds, and Advanced Property Search Tools Recently, our friends at Marketing 360 featured two customer case studies on their blog. Both articles showcase success for real estate businesses looking to improve their web presence, site traffic, and ultimately boost their bottom line. In both
How do you know when a prospective client is ready to buy or list a home? Do you really know what a qualified lead is and when to feel confident they’re ready to commit to signing a contract with your agency? As disheartening as it may sound, if someone hasn’t unsubscribed from your email list,
Being known as THE local expert is a cornerstone of success for top agents. To get there, they repeatedly put their clients’ needs first. They nurture those clients with expert knowledge, and empower them to know when and where to make their next move. With that in mind, we added a new tool to the
It should come as no surprise that, in early-mid March, a new search-field surged in appearance within and across MLS systems – the Virtual Open House (VOH). In some cases, the traditional Open House field was even removed from the MLS system dataset altogether. As locations across the country begin to reopen, guidance from NAR
Google Search Console is where the answers to many of your SEO questions can be found! The Search Console suite of tools helps you monitor, maintain, and troubleshoot how your site performs in Google Search results. Before you dive into Part 2, if you haven’t yet – check out the first half of our series so
Even though real estate is facing an unprecedented challenge, we can be thankful, in this time of social distancing, that the technology in our industry is evolving quickly. Virtual tours have been a hot feature for a while, but as suggested in a recent article in The Close, they “have always been something of a
At IDX Broker, we get asked about SEO... a lot. What can I do to boost it? How do I know where I rank? Anything I can do for free? The answer to all these questions (and more) can be found with Google Search Console. Of course, there are no magical, overnight SEO fixes. But
A recent Inman article suggested “there will be plenty of work to do when this passes, but we can produce results in the interim as well.” How? By controlling “the controllable.” In turbulent times, there are still many things that you can control which will better equip you for the future. Having been in business
