Broker Eric Cecchin makes finding California homes a breeze for his clients with custom IDX solution

EUGENE, ORE. – Broker Eric Cecchin and IDX, LLC have teamed up to revolutionize the way Forbes & Associates home seekers search for homes online with a custom IDX solution. IDX Broker software is synced to the search page Cecchin hosts, creating a dynamic database of Humboldt MLS (HBMLS) homes. Cecchin’s McKinleyville, California clients can now easily and quickly experience a comprehensive online real estate search without ever having to leave the convenience of his IDX-enabled website.

Cecchin can also utilize the IDX Email Updates Signup feature and be notified via email when a potential buyer signs up on his website, as well as that info being stored within his IDX Control Panel lead management area. This instant notification allows him to follow up with potential clients immediately in order to provide that extra attention on each new lead he receives. Once a lead signs up, Cecchin now has the ability to track all history, email click-through and statistical information about each individual client for better and more personalized follow up when needed. With IDX Broker software, Cecchin is able to stay connected with buyers by building a profile of possible listings based on their activity on his site.

An administrative login page gives Cecchin one convenient page to access all of the behind-the-scenes tools and features of site. On this page, he is able to manage all of the customizable aspects of his website’s IDX solution, including the tools to edit the CSS and global wrappers of his page. By customizing these features, Cecchin can create a recognizable brand for his website and simplify the look, layout and design of his page. IDX Broker has forever changed the way Cecchin does business online, making it easier than ever to transform his real estate website and its functionality.

About Eric Cecchin  

Eric Cecchin is a real estate broker with Forbes & Associates of McKinleyville, California.

About IDX, LLC

Based in Eugene, Ore., IDX, LLC is nationally known as a leading provider of real estate search applications. IDX, LLC actively manages more than $1 trillion worth of active listing data from more than 550 individual Multiple Listings Services (MLS). IDX, LLC provides integrated IDX software, customizable listing search utilities and lead management tools for real estate based websites (IDX Broker ). In addition to the primary web-based software, IDX also provides an integrated WordPress widget for use in WordPress based blogs and websites (IDX Broker WordPress Plugin ), as well as HTML Mobile Optimized Pages for all mobile devices. The entire suite of real estate software available from IDX is easy to manage and maintain and helps real estate professionals display real estate data from their Multiple Listing Service (MLS) regardless of their technical ability. For more information on all the services provided by IDX, LLC, please visit

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