How do you know when a prospective client is ready to buy or list a home? Do you really know what a qualified lead is and when to feel confident they’re ready to commit to signing a contract with your agency? As disheartening as it may sound, if someone hasn’t unsubscribed from your email list,
Being known as THE local expert is a cornerstone of success for top agents. To get there, they repeatedly put their clients’ needs first. They nurture those clients with expert knowledge, and empower them to know when and where to make their next move. With that in mind, we added a new tool to the
It should come as no surprise that, in early-mid March, a new search-field surged in appearance within and across MLS systems – the Virtual Open House (VOH). In some cases, the traditional Open House field was even removed from the MLS system dataset altogether. As locations across the country begin to reopen, guidance from NAR
Google Search Console is where the answers to many of your SEO questions can be found! The Search Console suite of tools helps you monitor, maintain, and troubleshoot how your site performs in Google Search results. Before you dive into Part 2, if you haven’t yet – check out the first half of our series so
Even though real estate is facing an unprecedented challenge, we can be thankful, in this time of social distancing, that the technology in our industry is evolving quickly. Virtual tours have been a hot feature for a while, but as suggested in a recent article in The Close, they “have always been something of a
At IDX Broker, we get asked about SEO... a lot. What can I do to boost it? How do I know where I rank? Anything I can do for free? The answer to all these questions (and more) can be found with Google Search Console. Of course, there are no magical, overnight SEO fixes. But
A recent Inman article suggested “there will be plenty of work to do when this passes, but we can produce results in the interim as well.” How? By controlling “the controllable.” In turbulent times, there are still many things that you can control which will better equip you for the future. Having been in business
We are fast approaching 2020, getting ready for Q1 and a fresh new season of webinars! We had a great year of live webinars full of takeaways, tutorials and best practices. Our hosts covered a range of topics including website "spring cleaning", real estate marketing, lead management and of course, your favorite IDX home search!
One of the best things about working at a place like IDX Broker is being surrounded by talented individuals who know how to flex their creative muscles. This right-brain activity is what allows us to combine tons of creativity with left-brain, data-derived action. Of course, this comes into play with every feature and function we
When it comes to social media in 2017, you have to pay to play, and patience is the name of the game. Facebook is an integral part of any real estate agent’s digital marketing strategy and has become vital for lead cultivation; but, unfortunately it can take months to see results. Well, with the help
