• don't be fooled

Weekly Reading List – Don’t Be Fooled

Categories: IDX Broker How-Tos, Real Estate Technology|

Authenticity is important in communication. If there is no trust, people will seek out other sources. This is especially true of real estate agents. Earn the trust of your potential clients by being authentic and knowledgeable. Don't be fooled with link bait. Here are some great posts to help your business. How to Get More Followers on

  • neighborhood

How to Be the Neighborhood Expert

Categories: IDX Broker How-Tos, Real Estate Technology|

You may have seen many webinars on niche markets and how to setup neighborhood pages or widgets for golf course communities, but how do you become a neighborhood expert? Choosing your niche and becoming the expert is key to success in marketing yourself. Recently, a friend approached me to discuss a suburb near where we live. She is looking to

  • detail SEO

Tutorial Tuesday – Detail Page SEO

Categories: IDX Broker How-Tos, Real Estate Technology|

IDX Broker provides your website with thousands of property detail pages. Make it easier for search engines and potential buyers to find the perfect property. This tutorial should help you edit the detail page SEO settings. [/fusion_youtube] Set Detail Page SEO Every property in your MLS has it's own IDX detail page. Take full

  • facebook ads with IDX Broker

How to Master Facebook Ads with IDX Broker

Categories: Real Estate Technology|

Do you want great ads that send traffic to all your open houses this weekend? Or do you want focused geographic ads for the latest listings in a specific neighborhood?  Do all these and more with some clever saved links in IDX Broker. Plan out targeted advertising campaigns and then build Facebook ads with IDX Broker to

  • featured search

Tutorial Tuesday – Create a Featured Search

Categories: IDX Broker How-Tos, Real Estate Technology|

The Featured Listings page that comes standard with your IDX Broker account displays all properties for which you are the primary listing agent. With a Platinum account, you can create a featured search page that searches through only your listings. This quick tip video will show you how to setup this extra search to default to